Open to new opportunities — Brooklyn, NY

Products at the intersection of hardware and digital.

I build considered products from concept to execution — pairing functional mechanics with intuitive interactions.

Recently with my own brands, Mintzzz and Yīngredient. Before that, industrial design at Phoenix Design.

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Selected projects across hardware, brand, and digital interaction.

Reddit Commerce Layer — newest
An AI-powered shopping layer for Reddit that turns organic product discussions into transparent, purchase-ready recommendations.
UI / UX · 2026Case Study
01
Yīngredient
A wellness brand bridging Traditional Chinese Medicine and modern design. Co-founder & designer — logo, packaging, brand system, marketing.
Brand & ProductMy company · 2022—2024
02
Mintzzz
A Brooklyn-born cooling sleep brand. Founder & designer — end-to-end product, brand identity, and go-to-market.
Brand & ProductMy company · 2023—2025
03
Parley × Adidas
A product line translating recovered ocean plastic into everyday consumer objects. Produced for Adidas × Parley.
Product DesignPhoenix Design
04
DELI Home Printer
A compact home printer designed for non-technical households and minimal counter space. Produced at scale for DELI.
Product DesignPhoenix Design
05
Xiaomi Remote Holder
A compact accessory integrating remote-control hardware into a single, minimal domestic form. Designed for Xiaomi and produced at scale.
Product DesignPhoenix Design
06
Simplehuman
Integrating an automated vacuum system and sensor-driven mechanics into a single domestic product architecture.
Industrial DesignStudio project
07
DoorDash
A UX research study mapping friction in the delivery order flow and proposing simpler physical-to-digital interactions.
UI/UX ResearchStudio project
08
Arizona Tesla
"Office to go" — a modular Cybertruck-based mobile workspace concept tuned for the digital nomad workflow.
Concept DesignStudio project
About

My design journey started at Parsons, where I focused on physical product design. Since then, I've worked in design consulting solving complex client problems and launched two product-based startups from the ground up.

Through these experiences, I realized my true passion lies in the why behind user behavior. I'm currently pivoting fully into UI/UX, combining my background in hardware systems with a deep focus on user research, interaction design, and creating frictionless digital experiences.

NowBrooklyn, NY · Open to new roles
CompaniesMintzzz (founder) · Yīngredient (co-founder)
PastIndustrial designer, Phoenix Design (Stuttgart / Shanghai)
SchoolBFA, Parsons The New School (Product Design)
CertificatesUI/UX Design · UI/UX for AI · General Assembly

Let's make
something good. →